Franchisees Not Actually Following Your System?
Address this common issue before you award a franchise. Assign candidates 10 successive homework assignments they must complete in order to be considered. If they don’t complete them, they’re out.
Homework Assignments: A Step-by-Step Guide to Candidate Qualification
In this Franchisor Strategy Session, Dan Martin, CFE walks through a structured approach to qualifying prospective franchisees using a series of incremental homework assignments. Each assignment tests a candidate’s ability to follow your system, which is one of the best predictors of their future success as a franchise owner.
This is one of our most requested strategy session videos, and it applies to both start-up and established franchisors. We hope you’ll watch it and share it with your team.


