Practical, executive-level guidance to help franchisors build stronger systems and help franchise suppliers grow their businesses in the franchise channel.
STRATEGIC ADVISORY FOR FRANCHISORS & FRANCHISE SUPPLIERS
38 Years in Franchising.
Put That Experience to Work for Your Business.
No obligation. Just a conversation about your goals.
Dan Martin, CFE
President & CEO, IFX Strategic
In Franchising Since 1988
Former IFA Board Member
Certified Franchise Executive
Franchisee, Supplier, Advisor
WHO DO WE HELP?
Two Audiences. One Deep Understanding of Franchising.
FOR FRANCHISORS
Build a Stronger, More Profitable Franchise System.
Practical strategies. Real-world experience. Measurable results.
Growth
Franchise Development
Franchisee Performance
Operations
Technology
AI
Executive Advisory
FOR FRANCHISE SUPPLIERS
Build Your Business in the Franchise Channel.
Expert guidance to enter and grow in the franchise channel.
Market Entry
Positioning
Lead Generation
Industry Relationships
Sales Strategy
IFA Strategy
Strategic Introductions
WHY WORK WITH IFX STRATEGIC?
Why IFX Strategic
ABOUT DAN MARTIN, CFE
A Lifetime in Franchising.
A Commitment to Your Success.
Dan Martin, CFE entered franchising in 1988 as a franchisee in Southern California and subsequently became a multi-unit operator and Area Developer. After experiencing franchising from the franchisee side, he founded IFX and spent the next three decades helping franchise organizations use technology, process and better management practices to build stronger systems.
DON’T KNOW WHERE TO START?
Let’s Talk About Your Goals.
Schedule a 30-minute strategy session with Dan Martin. You’ll gain an experienced outside perspective and practical ideas you can begin considering immediately.
No obligation. Just a conversation about your goals.